I build strong media connections, shaping messages that resonate and securing visibility for various products through features, reviews, and press coverage.
With several years of experience as a Press Officer for cultural and tech brands, I’ve worked on crafting and distributing press materials, managing media lists, and coordinating with journalists to ensure accurate and engaging coverage. I’ve supported the launch of products, exhibitions, and editorial projects, always with a focus on clarity, credibility, and consistency.
I also handled media relations during my time as Global Promotion Manager at Dennerle, a premium German aquarium brand, where I supported international launches, nurtured long-term relationships with industry press and specialised outlets, and combined communication efforts with strategic advocacy to strengthen the brand’s voice across markets.
What I Can Do for You
With a background in journalism, and experience working as a press officer and brand spokesperson, I understand how to shape a story, speak to the right audience, and collaborate with journalists across formats and timelines.
🗞️ Media Communication Support
- Writing and editing press releases, media kits, and public statements
- Coordinating media outreach and press lists
- Supporting interviews, brand visibility, and campaign launches
- Managing requests from journalists, influencers, or industry contacts
✍️ Editorial Voice & Clarity
- Helping internal teams define key messages
- Writing media-facing content that’s clear, accessible, and brand-aligned
- Adapting communication style to suit cultural and industry expectations
🤝 Relationship Building
- Acting as a human bridge between brand and media
- Supporting long-term press relationships through trust, follow-through, and consistency
I know what journalists look for — because I’ve been one. I help brands communicate clearly, professionally, and without the fluff.
MARIE-SOPHIE GERMAIN 